InovoTools
Ecommerce

Selling Price Calculator with Formula and Worked Examples

Find a selling price from your item cost and desired markup on cost. Enter cost per item and markup on cost and read the result straight away. An item costing 100 with a 30% markup sells for 130.

01

Your inputs

Start with the example, or enter your own values.

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02

Your result

A little clarity, coming right up.

Make room for the answer.

Enter your values and run the tool. Your result will appear here.

How to use the Selling Price Calculator

Enter the cost per item and markup on cost and the result appears straight away. Everything runs in your browser, so nothing you type is uploaded.

The formula

Selling price = cost × (1 + markup ÷ 100). Markup is a percentage of cost, not profit margin.

Examples

  • With the default values
    Selling price: 130
  • With cost per item set to 200
    Selling price: 260

Limitations and assumptions

Confirm assumptions, units and applicable local rules before relying on results. Detailed content, accessibility and edge-case review remains ongoing.

Frequently asked questions

What does the Selling Price Calculator do?

Find a selling price from your item cost and desired markup on cost.

How does the Selling Price Calculator work?

Enter the cost per item and markup on cost and the result appears straight away. Everything runs in your browser, so nothing you type is uploaded.

What formula does the Selling Price Calculator use?

Selling price = cost × (1 + markup ÷ 100). Markup is a percentage of cost, not profit margin.

What should I keep in mind when using the Selling Price Calculator?

Confirm assumptions, units and applicable local rules before relying on results.

Can I see an example of the Selling Price Calculator?

An item costing 100 with a 30% markup sells for 130.

Is the Selling Price Calculator free to use?

Yes. It is free, needs no account and runs in your browser.